Your audience walks into the room with a load of information in their brains. Memories in the form of pictures, smells, words, people, data, facts, feelings, places and emotions.
As you plan your next presentation, consider where you want them to put your information and how easy/difficult you make it for them to know:
1. What category does your content fits into? Is this entertainment, education, personal use, school use, professional use, etc?
2. Is it pre-packaged elegantly enough for me to know where the chunks of information begin and end? How well organized do you have your presentation flowed out?
3. When/where/why/how am I supposed to re-access this information? Is this something I should be using today, tomorrow, three weeks from now or all the above?
Your audience's answers to these questions will not only impact how they feel about your presentation, but also the likeliness of them actually using your information after you are gone.
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